Fall Shedding Is Real. Here’s How to Support Your Hair Through It

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Why Hair Sheds More in the Fall

Hair grows in cycles. Each strand spends time in a growing phase (anagen), then a resting phase (telogen), before it sheds and a new hair begins. Research suggests that cycle isn’t perfectly steady across the year. A well-known study from researchers in Sheffield, UK tracked scalp hair over twelve months and found the share of resting hairs peaked in late summer, with shedding following one to two months later. That puts the peak right around fall.

For most people this is a normal, temporary shift. But it makes fall a good moment to pay attention to your scalp and your strands. If shedding feels extreme or doesn’t settle down, a dermatologist can help you work out why.

Start at the Scalp

Better hair begins at the roots, and fall gives your scalp plenty to manage: drier air, indoor heating, and a routine that’s just been through summer. Growth Support Shampoo is built around that foundation.

Capixyl™, a biomimetic peptide + red clover flower complex, is the hero active. In a 90-day clinical study of rinse-off hair care containing 1.5% Capixyl™, participants had 42% fewer hairs in the resting phase and an 88% improvement in the ratio of growing to resting hairs.* In lab testing, Capixyl™ strengthened follicle anchorage by up to 4x and reduced activity of the enzyme that fuels DHT, a hormone linked to thinning, by up to 93%.†
Capryloyl Glycine regulates excess oil and balances the scalp microbiome, reducing the buildup that leads to flaking.
Hydrolyzed Cornstarch calms the itch signal at its source, not just the surface.
Sphingomonas Ferment Extract forms a moisture-binding layer to boost hydration retention at the scalp.
A pH-balanced amino-acid cleansing system lifts away oil and buildup without stripping the scalp.

Protect the Length

Growing hair is only half the job. Keeping it is the other. Fall brings heat tools back out, layers that rub against your hair, and strands that are weakest when wet. Growth Support Conditioner is built to protect what you’ve grown.

FiberHance™ BM penetrates the cortex to rebuild the hydrogen bonds that give hair its strength and elasticity, clinically studied for up to 3x stronger strands.‡
Creatine rebuilds keratin’s internal bonds from within, with up to 33% protection against heat styling damage.‡
Ceramide NG replenishes the lipids that hold the cuticle together, restoring the moisture barrier that heat and color deplete.
Citropol®, a plant-derived silicone alternative, reduces frizz by up to 58% without the heavy coat.‡

A simple fall reset

You don’t need a new routine. You need your existing one to work harder. Wash day is already on your calendar, so make it the day your scalp gets support and your strands get protection.

Hair Longevity, Bottled.

Shop Growth Support Shampoo and Conditioner

Sources

*Based on a 90-Day Clinical Study of the Clinically Studied Active Ingredient, Capixyl™, in a Rinse-Off Formulation (23 Participants With General Hair Loss).
†Based on In Vitro and Ex Vivo Testing of Capixyl™.
‡Based on the Clinically Studied Active Ingredients FiberHance™ BM, Creatine (TEGO® Cosmo C 100), and Citropol®.

Source for seasonal shedding: Randall VA and Ebling FJ, “Seasonal changes in human hair growth,” British Journal of Dermatology, 1991.